Thursday, August 26, 2010
Introduction
The company that I have chosen is Southwest Airlines. I have always found this to be an interesting company. I actually flew for the first time on my honeymoon and it was with Southwest. I hope to inform you about Southwest throughout the semester. I will be posting more information later today.
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Southwest is an excellent choice.
ReplyDeleteHerb Kelleher, the founder, is a colorful character.
Southwest is a prime example of the low-cost strategy which we will be discussing later in the semester. I look forward to you illustrations.
I love to fly Southwest. Probably because they most always have the best prices!! Plus the abilty to change flights without a fee. They also have the best record in the industry for on time departures and arrivals. All of the times I have flown Southwest, my travels have very rarely been impacted by flight delays.
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